hiHackerInsightsIDEAS FROM PEOPLE WHO BUILD
Back to insights
Business ideas2025-01-23 · Archive

Charging for migration: let customers inspect the result first

A WordPress-to-Hugo tool previews a small conversion for free and charges once for the complete migration.

The takeaway

Reduce purchase uncertainty with a real sample of the deliverable.

The context

After hearing about the pain of manually copying and reformatting a blog, the maker built a WordPress-export-to-Hugo service. Its initial preview converted three pages and five posts without requesting personal information. The design lets customers judge actual output quality before paying for the complete conversion.

Steps worth trying

Editorial suggestions, not promises made by the original author.

  1. 01

    Pick a well-defined migration and specify acceptance criteria for content, links, images, and metadata.

  2. 02

    Offer a limited downloadable sample and explain charges for complex formatting or manual repairs.

Where this applies — and where it may not

The post describes a product and pricing approach, not sales volume; success also depends on source-data quality.

From the discussion

“I want to make sure it's useful to people before charging them”

@symkat · View source

Show HN: I made a service to convert WordPress blogs to Hugo

@symkat · 98 points · 42 comments

Read the Hacker News thread

Source: OpenIndex Hacker News dataset (ODC-By). Original content belongs to its authors. Summaries, translations, and suggested steps are AI-assisted editorial work. Read the sources; individual outcomes are not guarantees.